IS THIS MIC ON CAMPAIGN SUPPORTER: CHAVALIA MWAMBA
we recently spoke with Chavalia Mwamba OF PM Fragrances to learn how she is amplifying her voice through her brand.
My voice deserves to be heard because....
As a mainly self-taught fragrance designer, many of the inhibitions/restrictions that can sometimes accompany this field have been automatically removed for me. I am the voice of those who feel they are unable to wear fragrances due to sensitivities, by choosing to eliminate one of the main triggers [phthalates] from my products.
“Once I fully understood how to create healthy balance (especially after motherhood), it was then that I truly found my voice, ....”
What does finding your voice mean to you?
If you ask my mother, she will tell you that I've always had "a voice", but once I matured and experienced life a little more, my voice became more refined in the sense of being imported butter, as opposed to a freshly sharpened sword. I tried to fit into corporate America and have close to 10 years of experience being a music educator, but creating on my own terms has always been a burning desire. When I began using every break and conference period to write down potential fragrance formulas or read articles pertaining to ingredients and essential oils, I knew my chapter of the book called "Traditional Education" was soon to close. Once I fully understood how to create healthy balance (especially after motherhood), it was then that I truly found my voice, and I allow it to communicate through every aspect of PM® in the form of enjoyable, simple yet luxurious details - from concept to completion.
Did your upbringing shape who you are today?
I grew up in a fairly large household and was trusted to be respectable but given the opportunity to exercise independence, imagination and creativity - all within reasonable guidelines. Having this background of stability certainly shaped me into the individual I am today, along with life's experiences and learning.
Describe your journey? What was your defining moment?
I continue to have defining moments, but my first defining moment was when I took my first "leap" and reached out to Pat Smith (wife of Emmitt Smith) after seeing a segment on "Good Day Texas" where she was seeking gift bag contributors. I was eating breakfast on my way to teach summer school (almost late!) and wrote the contact information down hurriedly. Once I made contact and submitted samples, I was STOKED to have been chosen AMONG top brands that I admired. I was so excited that I shared the news with a family member, only to become so frightened by their words of "caution" that I backed out of participating. It was in that defining moment that I realized not everyone is happy for your success - even those you deem close. Needless to say, after that, I refrained from sharing anything with them and am thoroughly pleased with how my business has progressed since.
Advice to someone in search of finding their voice in the entrepreneurial, influencer and creative space.
Everyone is born with a unique set of gifts and talents. Don't overthink what yours are. It may be as simple as the gift of encouragement, as an example. Zone in on THAT gift and be the BEST at encouraging you can be! Refrain from comparison, because each journey varies from person to person/business to business. Create products that have [encouraging words] and think of and seek the types of potential partners you'd like to connect with. Partnerships are THE BOMB DIGGITY!
I am Chavalia, and Chavalia is me! She is a woman who loves detail! She is a fragrance aficionado but is also intrigued with the backstory such as the designer, the ingredients used, why and the inspiration. She has always been a questioner and can go for hours researching topics of interest. This dedication in research is what led to her creating Pink MAHOGANY™ (PM®) Fragrances. Months and years of reading, note-taking and trial formula blending led to her findings of phthalates being high on the culprit list for adverse fragrance reactions. Questioning why they were even necessary, she chose to omit them from her fragrance products.
How will you continue to amplify your voice?
In music, amplification comes from using an amplifier, so that music can be heard better and more distinctly. The same goes for my principle: my plans are to network with and link forces with businesses who will amplify PM®'A voice by sharing our products with their followers, editors, event planners and businesses! There is strength in numbers, and there's no limit to what PM's number will be! Won't you join us? :-)